KA
Khalid Al Maktoum
Founder & Managing Partner · 16y exp
Built Ember after running luxury brand campaigns at Memac Ogilvy. Focuses on GCC clients who want premium content without London or Paris price tags.
★ ★ ★ ★ ★ What clients say
"Ember closed 62 million in unit reservations in six weeks. The Arabic-led DM funnel was something none of our prior agencies could even attempt."
Hussein Al-Bayati
Marketing Director, Damac Properties
"The creator residency they ran for our F&B opening filled all 17 venues to 96 percent. Best money we spent on the launch."
Catherine Walsh
VP Marketing, Atlantis The Royal
"Bilingual content done right is rare. Ember is the only agency in Dubai we trust to write in both Arabic and English without flattening either."
Marco Bianchi
Regional Marketing Lead, Rivoli Group
EA
Ember Agency — Influencer Marketing Agency in Dubai
Premium content for Middle Eastern luxury & lifestyle
Dubai, United Arab Emirates · Arabic + English content for luxury brands
21+
Clients served
4
Years active
4.2x
Average ROI
AED 180M+
Revenue generated
95k+ HNW prospects
Leads delivered
11
Active retainers
About Ember Agency
Ember Agency operates at the intersection of Arabic and English luxury markets. Whether it's a 5-star hotel rebrand or a Dubai Mall flagship launch, they deliver premium bilingual content that resonates regionally and reads internationally.
What sets them apart
Ember Agency is built around the GCC luxury buyer. The team produces broadcast-quality Reels in-house from a 600 sqm studio in Al Quoz, with an Emirati and Saudi-led creative direction that does not flatten into pan-Arabic stereotype. Every campaign ships in MSA, Khaleeji dialect, and English with separate edits per dialect, not a single subtitled cut. Ember handles end-to-end licensing for Dubai Media City, talent permits, and on-property hotel and mall shoots, which is what most international agencies cannot do alone.
Industries served
- Luxury retail
- Hospitality
- Real estate
Services
- Bilingual content
- Influencer marketing
- High-production Reels
- Event coverage
Meet the team
The people who'll be running your account. Names with are Inflowave-verified.
LH
Layla Haddad
Head of Production · 13y exp
Runs the 600 sqm Al Quoz studio. Lebanese-born, Dubai-based, ex-MBC group. Produces broadcast-quality Reels at agency speed.
FR
Faisal Rahman
Performance Director · 9y exp
Manages Meta and Snap campaigns for luxury real estate and hospitality clients. Specializes in HNW funnel design across the GCC and South Asia.
NS
Noor Saleh
Bilingual Copy Director · 8y exp
Writes in MSA, Khaleeji, and English. Has shipped campaigns for 4 of the 10 largest hospitality groups in the UAE.
Qualifications & certifications
Meta Business Partner
Meta · 2024
TikTok Marketing Partner (MENA)
TikTok · 2025
SN
Snap Marketing Partner
Snap Inc · 2024
Inflowave Verified Agency
Inflowave · 2026
Notable clients
- A Atlantis The Royal
- D Damac Properties
- R Rivoli Group
- B Bvlgari Hotels & Resorts (Dubai)
Case studies
Real client engagements with measurable outcomes — swipe or use the arrows.
AED 62M off-plan property sold in 6 weeks via DM-led launch
Luxury real estateClient: Damac Properties
AED 62M sold
AED 480 CPL
71% Arabic-led
Challenge
A new AED 1.2B beachfront tower needed pre-launch interest from HNW buyers across the GCC and India before public listing. Traditional agent-driven channels were slow and leaky.
Approach
Ember produced a 9-asset cinematic campaign in Arabic, English, and Hindi. Ran a closed-list IG and Snap funnel with DM-only "request brochure" CTA, qualifying buyers on budget and citizenship before handing to the sales floor.
Result
AED 62M in unit reservations in the first 6 weeks. Cost-per-qualified-lead settled at AED 480 against an industry benchmark of AED 1,800. 71% of qualifying conversations completed in Arabic.
Atlantis The Royal opened to 96% F&B occupancy via creator program
Luxury hospitalityClient: Atlantis The Royal
96% F&B occupancy
41% WhatsApp bookings
280M impressions
Challenge
Pre-opening, the resort had 17 signature restaurants to fill nightly and limited time before peak winter season. Generic hotel content was not driving F&B-specific intent.
Approach
Built a 12-week creator residency with 38 GCC and global lifestyle creators staying at the resort, each producing chef-table content for one signature venue. Layered a WhatsApp reservation funnel with concierge handoff in Arabic and English.
Result
Hit 96% F&B occupancy in the first 90 days post-opening. WhatsApp drove 41% of all restaurant reservations. Creator content generated 280M paid plus organic impressions.
5.6x ROAS for Rivoli Group flagship watch launch
Luxury retailClient: Rivoli Group
5.6x ROAS
38% close rate
+22% AOV
Challenge
A Swiss watch flagship launch in Dubai Mall needed to drive in-store traffic from HNW UAE residents and GCC tourists. Past launches had low conversion from foot traffic to appointment.
Approach
Produced a bilingual short-form series shot at the flagship plus 4 partner creator collabs. Built a private appointment-booking flow in Arabic and English with a concierge calling back within 30 minutes. Geofenced ads to 5 Dubai and Abu Dhabi malls.
Result
5.6x ROAS measured against attributable in-store sales. Appointment-to-purchase conversion rate hit 38%. Average order value grew 22% versus the prior flagship launch.
Frequently asked questions
How much does a influencer marketing agency in Dubai cost? +
Ember Agency works on a retainer (aed 25k-120k/mo) + project-based productions (aed 80k-400k) model. Most influencer marketing engagements in Dubai run as monthly retainers — request a quote for exact numbers based on your goals.
What does Ember Agency specialize in? +
Ember Agency is a Dubai, United Arab Emirates agency specializing in Arabic + English content for luxury brands. They serve Luxury retail, Hospitality, Real estate.
Is Ember Agency a good fit for my business? +
Ember Agency works best with Luxury retail, Hospitality, Real estate brands and has served 21+ clients. If you need bilingual content, influencer marketing, high-production reels, they're worth a conversation.
How is Ember Agency vetted? +
Every partner agency in the Inflowave directory is verified before listing. We confirm the business, its services, and its track record.
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