CH
Cole Harrington
Founder & CEO · 14y exp
Built Frontier in 2020 after running compliance ops for a publicly traded cannabis MSO. Knows where the regulatory lines are because he wrote some of them.
★ ★ ★ ★ ★ What clients say
"Going from zero owned-channel revenue to 4 million in SMS in a year, fully compliant in every state we ship to, was the difference between profitable and not."
Becca Lindstrom
CMO, Stillwater Brands
"Frontier rebuilt our creative engine around real Mountain West athletes. Our DTC more than doubled and creator-led ads outperform brand shots by miles."
Jed Wilson
VP Marketing, Topo Designs
"Geofenced creator content was the only thing that actually moved sell-through across thousands of dispensary doors. Cole and his team get the regulated-substance landscape better than anyone."
Marisa Greene
Head of Brand, Wana Brands
FM
Frontier Media — Creative & UGC Agency in Denver
Outdoor & cannabis brand performance creative
Denver, United States · Compliant cannabis & outdoor brand growth
33+
Clients served
5
Years active
3.9x
Average ROI
$54M+
Revenue generated
210k+ SMS subscribers
Leads delivered
18
Active retainers
About Frontier Media
Frontier Media navigates the legal and platform constraints of cannabis marketing without sacrificing growth. Their team builds compliant funnel architectures that survive every Meta and TikTok policy update.
What sets them apart
Frontier Media has spent 5 years building a regulated-substance playbook that does not get accounts banned. Every cannabis ad goes through a 4-step legal review (state, federal, Meta policy, retailer) before launch, and the team maintains relationships with Meta's regulated-industry rep team. They run Klaviyo and Attentive flows that comply with state-by-state cannabis advertising laws, and produce in-store dispensary content that doubles as performance creative for SMS. For outdoor brands the playbook is similar: trail-tested creative, retailer co-op marketing, and a creator network of 180 verified Mountain West athletes and guides.
Industries served
- Cannabis
- Outdoor
- Wellness
Services
- Compliant ads
- Email & SMS
- In-store retail content
- Creator partnerships
Meet the team
The people who'll be running your account. Names with are Inflowave-verified.
JR
Jess Romano
Head of Lifecycle · 10y exp
Klaviyo Master and Attentive Certified. Specializes in state-by-state compliant SMS programs for regulated industries.
RO
Rafa Ortiz
Creative Director · 9y exp
Mountain West native. Runs the 180-creator athlete and guide network and produces in-the-field outdoor content year-round.
Qualifications & certifications
Klaviyo Master Partner
Klaviyo · 2024
AT
Attentive Certified Partner
Attentive · 2024
Meta Business Partner
Meta · 2023
Inflowave Verified Agency
Inflowave · 2026
Notable clients
- S Stillwater Brands (Cannabis)
- T Topo Designs
- W Wana Brands
- B Backcountry Co-op
Case studies
Real client engagements with measurable outcomes — swipe or use the arrows.
Stillwater Brands grew SMS revenue from $0 to $4.1M in 12 months
CannabisClient: Stillwater Brands
$4.1M SMS revenue
14% conversion
41% 90-day retention
Challenge
A Colorado edibles brand had no owned-channel revenue. Meta and Google were effectively closed, and dispensary co-op marketing was returning under 1.4x ROI.
Approach
Frontier built a compliant SMS list-building program tied to in-store QR codes at 280 dispensary partners. Designed Attentive flows that respected each state's cannabis advertising rules (no claims, no minors, no out-of-state sends). Layered creator content from 22 Colorado cannabis creators.
Result
SMS-attributed revenue went from $0 to $4.1M in 12 months. Average list-to-purchase conversion stabilized at 14%. Attributable retention rate at 90 days hit 41%.
Topo Designs scaled to $9.6M direct revenue with creator-led model
OutdoorClient: Topo Designs
+128% DTC
2.4x creator CTR
22-day creative life
Challenge
A Denver outdoor brand was growing 18% annually through wholesale but DTC was flat. Paid social CPMs had risen 60% in 2 years and creative was burning out in 9 days.
Approach
Built an always-on creator program with 60 Mountain West athletes producing 4 pieces of content per quarter. Restructured the Meta account around creator-led ad sets with a refresh cadence of 14 days. Added a Klaviyo abandoned-browse flow specific to bag and outerwear behavior.
Result
DTC revenue grew from $4.2M to $9.6M in 18 months. Creator-led ads outperformed brand-shot ads on CTR by 2.4x. Creative burnout window extended from 9 to 22 days.
Wana Brands cut blended CAC by 38% via dispensary geofencing
CannabisClient: Wana Brands
-38% CAC
+47% sell-through
92k SMS opt-ins
Challenge
A national cannabis brand needed to drive in-store sell-through across 4,000 dispensary doors. Traditional digital ads were either banned or wasted on out-of-market viewers.
Approach
Built a geofenced creator program targeting a 1-mile radius around partner dispensaries in 12 states. Each creator featured the brand in lifestyle content with a dispensary-locator CTA. Layered SMS keywords printed on shelf-talkers for in-store opt-in.
Result
Blended CAC dropped 38%. Sell-through at participating dispensaries grew 47% versus control stores. SMS list grew 92k qualified subscribers in 6 months.
Frequently asked questions
How much does a creative & ugc agency in Denver cost? +
Frontier Media works on a retainer ($5k-22k/mo) + paid media management fee (12% of spend) model. Most creative & ugc engagements in Denver run as monthly retainers — request a quote for exact numbers based on your goals.
What does Frontier Media specialize in? +
Frontier Media is a Denver, United States agency specializing in Compliant cannabis & outdoor brand growth. They serve Cannabis, Outdoor, Wellness.
Is Frontier Media a good fit for my business? +
Frontier Media works best with Cannabis, Outdoor, Wellness brands and has served 33+ clients. If you need compliant ads, email & sms, in-store retail content, they're worth a conversation.
How is Frontier Media vetted? +
Every partner agency in the Inflowave directory is verified before listing. We confirm the business, its services, and its track record.
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