★ ★ ★ ★ ★ What clients say

"Bluewater sourced 14 qualified buyer leads in my first month. Three closed inside the quarter."

Gabriel Santos

Realtor, Coastline Realty

"Carlos understands our market because he sold in it. The strategy is real, not generic real estate fluff."

Maria Vega

Broker, Vega Luxury Group

"My listing videos finally look like the ones the top producers post. Bluewater changed how my pipeline looks."

Rodrigo Alvarez

Realtor, Brickell & Bay

Bluewater Marketing

Lead-gen for real estate agents and teams

Miami, United States · Real estate Instagram + Meta Ads funnels

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Google Reviews 4.9 (94)

Trustpilot 4.8 (67)

Clutch 4.9 (31)

Categories: Paid ads agencies Local services Marketing agencies

80+

Clients served

Years active

5.5x

Average ROI

$310M+ in closed volume

Revenue generated

52k+ qualified leads

Leads delivered

Active retainers

About Bluewater Marketing

Bluewater Marketing runs end-to-end lead-gen for real estate professionals. They pair high-converting Meta Ads with DM-automated qualification so agents close more without working more hours.

What sets them apart

Bluewater is the only Florida shop that fully owns the real estate funnel from Meta ad creative to closed listing appointment. They run vertical-specific ad libraries (luxury waterfront, condo investment, first-time-buyer, relocation) with neighborhood-level geo-targeting at the zip code. Inflowave-powered DM qualification handles the inbound: budget question, timeline question, financing question, before any human gets pulled in. The team integrates directly with Follow Up Boss, kvCORE, and Sierra Interactive, so qualified leads land in the agent's CRM with the conversation transcript attached. Bilingual EN/ES coverage matters in the Miami market where Bluewater started.

Industries served

Real estate
Mortgage
Property management

Services

Meta Ads
Listing video
CRM integration
DM automation

Case studies

Real client engagements with measurable outcomes.

Miami luxury team: $74M closed volume in 12 months from Meta + DM funnels

Luxury real estate

Client: Brickell Luxury Partners

$74M closed volume

3.2x lead-to-consult

12h/week saved per agent

Challenge

A 6-agent luxury team in Brickell was running $18k/month on Meta with a 1.9x ROAS. Lead form fills were averaging 140/month but only 6% converted to a buyer consult. Agents were spending 15+ hours/week chasing dead leads.

Approach

Replaced lead-form ads with click-to-DM campaigns. Built Inflowave qualification flow: budget tier ($1M+, $2M+, $5M+), timeline (now, 3mo, 6mo+), financing status, neighborhood preference. Routed qualified prospects to the right agent by specialty. Reused video listings as ad creative within 24 hours of going live.

Result

$74M in closed volume over 12 months, a 3.1x lift YoY. Lead-to-consult conversion grew from 6% to 19%. Agents reclaimed roughly 12 hours/week previously spent screening cold leads.

First-time buyer team: 4.8x ROAS at $11 cost-per-qualified-lead

Residential real estate

Client: Sunset Bay Properties

$11 CPQL

4.3x conversion

-70% Zillow spend

Challenge

A residential team focused on first-time buyers was paying $48 per lead from Zillow Premier Agent and converting only 4% to a signed BBA. They wanted to own the lead pipeline instead of renting it.

Approach

Launched zip-code targeted Meta campaigns on first-time buyer education content (down payment myths, FHA loans, inspection prep). Captured leads via DM and qualified through a 5-question conversation. Layered an 11-touch nurture sequence over 60 days for not-yet-ready leads.

Result

Cost-per-qualified-lead dropped to $11 (4.4x cheaper than Zillow). BBA-signing conversion rose to 17%. Team reduced reliance on Zillow Premier Agent by 70% within 5 months.

Condo investment niche: 26 closed deals from a single $40k ad budget

Investment real estate

Client: Aventura Estates Team

26 closes / $40k spend

$19.2M volume

22% Spanish CVR

Challenge

A team specialized in condo investment for foreign buyers had inconsistent ad performance. Spanish-speaking leads were dropping off in qualification because the team only had English follow-up.

Approach

Built bilingual EN/ES ad creative and Spanish-first DM qualification flow. Targeted high-net-worth profiles in Sao Paulo, Buenos Aires, and Bogota with cap-rate calculators and investment-property explainers. Auto-routed leads to Spanish-speaking agents within 5 minutes.

Result

26 closed condo investment deals from $40k in ad spend, totaling $19.2M in transaction volume. Spanish-language leads now convert at 22% vs 9% prior. Team added 2 Spanish-speaking agents to absorb demand.

Meet the team

The people who'll be running your account. Names with are Inflowave-verified.

Carlos Mendez

Founder & Broker Strategist · 15y exp

Closed 9 figures of Miami residential before pivoting to marketing. Built Bluewater to give other agents the playbook he used.

Daniela Ortiz

Head of Listing Content · 8y exp

Bilingual EN/ES. Produces every listing video and walk-through for Bluewater's broker roster.

Tyler Brooks

Lead Generation Lead · 7y exp

Builds the Meta and IG funnels that send qualified buyer leads to Bluewater's realtor clients.

Isabela Rivera

Account Director · 9y exp

Owns the relationship with Bluewater's top 20 producing agents. Former luxury hospitality account manager.

Qualifications & certifications

Meta Business Partner

Meta · 2023

Google Ads Certified

Google · 2024

Follow Up Boss Pro Partner

Follow Up Boss · 2024

Inflowave Verified Agency

Inflowave · 2026

Notable clients

Coastal Realty Group Miami
Brickell Luxury Partners
Sunset Bay Properties
Aventura Estates Team
Key Biscayne Realty Co.

Want to work with Bluewater Marketing?

Reach out directly at hello@example-bluewatermarketing.com or visit their website to start a conversation.

Visit Bluewater Marketing →