The cheaper Zapier — same idea, way better at scale.
Make.com (formerly Integromat) is what most of our power-user agency customers use instead of Zapier — the visual scenario builder is more expressive (real branching logic, error handlers, iterators, aggregators), and the task pricing is dramatically cheaper at high volume. Inflowave's Make integration exposes the same triggers + actions as Zapier, plus a few extras for power use cases (custom HTTP webhooks, raw data passthrough, batch processing). For agencies running 100k+ DMs/month with complex automation needs, Make.com is the right choice over Zapier.
Open Inflowave → Settings → Connected Accounts → Add Make.com
Generate an API key in Inflowave
In Make.com, add a new Inflowave connection with the API key
Build your scenario visually: triggers + filters + routers + actions
Activate — Make runs the scenario every time the trigger fires
On new deal: branch on deal value > $5k → Slack ping CEO; otherwise → Slack ping rep channel. Make handles branching natively.
For high-volume agency setups (100k+ DMs/month), Make.com costs ~30% of Zapier for equivalent automation.
Make has built-in error handlers — when a downstream API fails, you can retry, log, alert, or fall back automatically.
Loop over arrays (e.g. all contacts in a tag), aggregate results, post a single summary to Slack — Zapier struggles with this.
Make if you have technical comfort + need power features (branching, error handling) or are doing 50k+ tasks/month. Zapier if you want the simplest UI and the largest app catalog.
Export your Zap definitions, then rebuild as Make scenarios — there is no auto-migration. Most teams find the rebuild takes ~15 mins per Zap.
Yes — Inflowave can fire arbitrary webhooks to Make scenarios, useful for custom triggers we have not exposed natively.
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The Make.com integration plugs into the same Inflowave workflow engine that handles DM automation, lead pipelines, and unified inbox. Connect Inflowave to Make.com (formerly Integromat). Build complex multi-step workflows visually, with branching logic and far cheaper task pricing than Zapier. Once connected, every event Make.com fires can trigger an Inflowave automation — and every Inflowave action can write data back into Make.com — so the two tools stay in sync without manual exports or copy-paste.
Most teams using Inflowave alongside Make.com land on a similar setup pattern: connect the account on the integrations page, pick the events you want to react to, and route the data into the Inflowave entity it should live on (lead, contact, conversation, or pipeline stage). Setup takes about 10 minutes for a fresh workspace and is reversible — disconnecting cleanly removes the webhook and stops the data sync.
Inflowave's role is to be the operating layer for Instagram-driven business — which means the Make.com integration's value lands hardest when there's a real conversation flow to attach data to. Agencies running multiple client Instagram accounts use Make.com per-client; solo creators tend to wire one Make.com account to all their connected Instagram profiles. Both shapes are supported by the same integration code path.
If Make.com isn't the right fit, Inflowave ships native equivalents for many common workflows (built-in scheduling, built-in CRM, built-in unified inbox), so the integration is meant for teams that already standardized on Make.com and want to keep using it — not as a gating dependency. The integration is included in every paid Inflowave plan with no per-event surcharge.