Recover abandoned carts via DM. Sync orders + customers to CRM. Drive ecommerce LTV.
Shopify is the ecommerce platform behind 4M+ stores. Inflowave's integration extends Shopify's reach into the channels customers actually live in — Instagram DMs, WhatsApp, SMS, and email. The integration syncs orders, customers, products, and carts via the Shopify Admin API + webhooks; powers cart-recovery flows on Instagram + WhatsApp (which historically convert 3-5x higher than email cart-recovery); writes order events to the Inflowave CRM contact timeline; and enables post-purchase automation (review request, upsell, cross-sell, replenishment reminder, churn-recovery). For Shopify Plus stores running serious DM volume, Inflowave replaces a stack of 3-5 separate tools (Klaviyo + ManyChat + Postscript + Octane AI) with one unified workspace.
Open Inflowave → Settings → Connected Accounts → Add Shopify
Authenticate via Shopify OAuth (admin scope; reads orders, customers, products, carts)
Choose: managed install (recommended) or custom app for advanced needs
Map Shopify customer fields to Inflowave CRM fields
Enable abandoned-cart recovery flow + post-purchase workflow
Test: complete a test purchase + verify the order syncs into Inflowave
When a customer abandons a Shopify cart, Inflowave auto-DMs them on Instagram (if previously consented) with a 10% recovery offer. 3-5x higher recovery rate than email.
24-72h post-purchase, send a WhatsApp message recommending a complementary product based on what they bought. Higher engagement than email upsell.
Tie Shopify lifetime value back to the originating Meta ad creative. See which creatives drive the highest LTV (not just the highest first-purchase conversion).
7-14 days post-purchase, AI agent DMs the customer asking for a review with a one-click link. Higher response rate than email.
Both. Shopify Plus stores get advanced features (bulk operations, multi-store consolidation, custom Storefront API integration). Standard Shopify is fully supported with the same core feature set.
Orders, Customers, Products, Carts (via storefront), Webhooks (orders/create, orders/updated, carts/create, carts/updated, customers/create, app/uninstalled), Inventory Levels, Discount Codes, and Marketing Events for attribution.
Read-mostly by default — we sync data into the CRM but do not modify Shopify. With explicit permission, we can apply discount codes (for cart recovery) and add tags to customers. We never modify order amounts or fulfilment status.
Customer privacy preferences (cookie consent, GDPR opt-out) sync from Shopify into Inflowave's consent tracker. Customers who opt out of marketing in Shopify do not receive marketing DMs / SMS / email from Inflowave.
Yes — recurring orders sync as subscription events. Cancellation triggers churn-recovery workflow. Failed payment triggers dunning workflow. Subscription LTV reports separately from one-time purchase LTV.
Shop Pay checkouts sync as standard orders. Shop App is owned by Shopify and does not have a third-party integration API; we use Shop App data via the standard Customer + Order endpoints.
Each Market's currency, pricing, and inventory sync separately. Inflowave reports revenue + LTV per Market for clean multi-region analytics.
Yes. The AI agent has access to Shopify order data + product catalog + shipping status. Customer DMs like "where is my order?" get answered automatically with the order tracking link.
Klaviyo is excellent for ecommerce email + some SMS. Inflowave covers the same use cases plus IG DMs, WhatsApp, native AI agent, and voicemail drops — but at a different scale point. For email-first ecommerce, keep Klaviyo + add Inflowave for DM channels. For DM-first ecommerce, Inflowave alone covers it.
B2B customers tag automatically via Shopify Plus B2B configuration. CRM segmentation surfaces B2B-specific pipelines, account-managed flows, and quote-based workflows separate from D2C.
The Instagram-native CRM your agency wishes existed years ago.
Add WhatsApp Business to your Inflowave inbox — three channels, one rep.
Tie ad spend to DM conversations and closed deals — finally know real ROAS.
Take payments inside the DM — checkout links, invoices, subscriptions.
7-day free trial. Unlimited Instagram accounts. Cancel any time.
The Shopify integration plugs into the same Inflowave workflow engine that handles DM automation, lead pipelines, and unified inbox. Connect Shopify to Inflowave. Abandoned cart recovery via Instagram DM + WhatsApp + SMS, order webhook sync to CRM, post-purchase upsell automation, customer LTV tracking. Once connected, every event Shopify fires can trigger an Inflowave automation — and every Inflowave action can write data back into Shopify — so the two tools stay in sync without manual exports or copy-paste.
Most teams using Inflowave alongside Shopify land on a similar setup pattern: connect the account on the integrations page, pick the events you want to react to, and route the data into the Inflowave entity it should live on (lead, contact, conversation, or pipeline stage). Setup takes about 12 minutes for a fresh workspace and is reversible — disconnecting cleanly removes the webhook and stops the data sync.
Inflowave's role is to be the operating layer for Instagram-driven business — which means the Shopify integration's value lands hardest when there's a real conversation flow to attach data to. Agencies running multiple client Instagram accounts use Shopify per-client; solo creators tend to wire one Shopify account to all their connected Instagram profiles. Both shapes are supported by the same integration code path.
If Shopify isn't the right fit, Inflowave ships native equivalents for many common workflows (built-in scheduling, built-in CRM, built-in unified inbox), so the integration is meant for teams that already standardized on Shopify and want to keep using it — not as a gating dependency. The integration is included in every paid Inflowave plan with no per-event surcharge.