Start Your Agency Starting an agency? Get 90 days free on Business, plus training to land your first client New agency? 90 days free on Business · 90 days

Nothing Goes Out Until the Right Person Says Yes

Posts, ad campaigns, website changes and workflow steps wait for approval before they reach a client audience. You decide who signs off and how many yeses it takes.

One Place for Every Sign-Off

So a typo, a wrong offer or an unchecked ad never reaches a client audience

Posts Held Until Approved

Every post from an account under a rule is held back, however it was made, and goes out at its scheduled time once it is approved.

Ads That Cannot Spend Early

A new campaign is created paused and can only be switched on once it is approved, so no budget is spent on something nobody checked.

Approval Steps in Workflows

Add a Manual Approval step and the workflow waits there. Approve and it carries on, reject and it takes the rejected path.

Websites, Offers and Lead Magnets

A new website version or blog post, and changes to offers and lead magnets, can wait for approval too, with their own list of approvers.

Choose Who Signs Off

Pick the people who can approve and how many of them need to say yes. Set one rule for all accounts or give an account its own.

Changes Asked for With a Note

Approve, ask for changes or reject. The person who asked gets your note, so they know exactly what to fix.

See It Before You Decide

Each request opens with a preview and says plainly what happens when you approve it.

Bring In the Client

Send a request to a client or an outside reviewer when they need to see it before it goes live.

Why Agencies Use Approvals

Fewer mistakes in public

A second pair of eyes before anything reaches a client audience.

Juniors can do more

New team members can build and schedule, because nothing goes out without a check.

No approval chains in chat

Requests, decisions and notes live with the thing being approved, not in a thread.

Clients stay in the loop

Send work to the client for a look before it goes live.

How It Works

From setting a rule to a post going out

1

Set the rules

Choose what needs approval: posts, ads, websites, offers, lead magnets. Pick who signs off and how many yeses it takes.

Anything the account owner sends goes ahead without waiting.

2

Work as usual

Your team schedules posts, builds campaigns and edits sites the way they always do.

Anything under a rule is held instead of going out.

3

Approvers decide

Approvers see what is waiting for them, open it, and approve, ask for changes or reject.

If it needs more than one yes, it keeps waiting until enough people have answered.

4

It goes out on time

Once approved, a post goes out at its scheduled time, a campaign can be switched on, and a workflow carries on.

Edit something after it was sent for approval and it goes back for approval again.

Frequently Asked Questions

What can wait for approval?

Scheduled posts, new ad campaigns, workflow steps, new website versions and blog posts, and changes to offers and lead magnets. Documents can wait for approval before they are sent too.

Can more than one person need to approve?

Yes. Choose the people who can approve and how many of them need to say yes before it goes ahead.

Can different client accounts have different rules?

Yes. Set one rule for all accounts, or turn on a rule for a single account. Websites can each have their own rule as well.

What happens if something is rejected?

It stays off and the person who asked gets your note. A workflow takes its rejected path.

Can my client approve posts?

You can send a request to a client or an outside reviewer so they can look at it before it goes live.

See how Inflowave can help your business

Ask AI for a personalized strategy using Inflowave

Stop checking work in group chats

Set who signs off once, and let nothing go out without a yes.